David Spencer has a simple goal for Corbus, LLC. It is a goal
rooted in the company’s mission.
“We want to be the firm of choice for the products and services
that we offer,” the company’s senior vice president of business development
says.
For nearly 20 years, Corbus has done just that.
A global solutions provider, Corbus’ reach spans nine countries on
three continents, but its presence is most profound, perhaps, along the
Interstate 75 corridor. Headquartered in Miamisburg, Corbus has been servicing
Cincinnati clients since 1994—so much so that it opened an office at 602 Main
St., downtown, in September 2011, making Cincinnati its second Ohio office and
fourth in the United States.
“We’re part of our clients’ value chain,” Chief Operations Officer
Joseph Basalla says. “We are allowing our customers to focus on what they do
best, and in order for them to do that, we do what we do best—for them.”
Corbus originated in 1984 as the information technology (IT)
division of founder Rajesh Soin’s Modern Technologies Corporation (MTC), which
was eventually sold. Corbus grew under Soin International, LLC, and continues to
specialize in IT—as well as business process outsourcing (BPO)—in markets
ranging from retail to manufacturing, pharmaceutical to aviation, health care to
consumer-packaged goods, and oil and gas to media and publishing.
With roughly 70,000 supplier relationships, Corbus manages more
than $15 billion in spending worldwide. Its local clients include one Fortune
500 company and two Fortune 50 companies, among others.
The Cincinnati office focuses heavily on BPO services, including
order-to-cash, which is the process of overseeing a business order all the way
from submission to payment.
“The BPO side is significantly focused on sourcing and
procurement,” says Spencer, a Springboro resident. “We do quite a bit of
management right here in Cincinnati for clients.”
The Cincinnati office expanded in 2012, nearly tripling its square
footage, which has allowed the company to take on larger projects and increase
hiring. With approximately 150 employees, the Cincinnati location works closely
with the Miamisburg headquarters.
“Being in close proximity to clients and decision-makers allows us
to provide better service to them,” says Basalla, a Loveland resident with
nearly 20 years of consulting experience. “It also provides for new client
opportunities.”
But not just any client opportunities.
“This organization is not designed to be a need-to organization,”
Spencer says. “In other words, we are not one those organizations that’s going
to run around and chase everything that moves. It’s an organization that is very
focused on, as we say, being the firm of choice for the products and services
that we offer. But we don’t offer everything.
“That’s a differentiator that most people don’t think about
because the [IT and BPO] industry overall has gotten rather commoditized, and
our differentiation is making sure we don’t get commoditized in what we
offer.”
Instead, Corbus offers focused, nuanced services.
“We don’t want to try to be everything to everybody; that’s not
our offer,” Spencer says.
Above all, Corbus, which has won countless awards, seeks to drive
customer satisfaction and expand its footprint in Cincinnati, across the United
States and around the globe.
“We’re looking to grow,” Basalla says.